“Numbers don’t lie people do”; words from rapper turned business mogul Sean Carter a.k.a Jay-Z. I’m not advocating for dishonesty but the man is speaking facts. Numbers are just symbols used to describe phenomena and descriptions don’t move people.
If you plan to make something happen, like create the future or something… then you need to craft a narrative.
In this episode of Three Big Points, Nancy Duarte Duar shows us how to bring data to life in a way that will win people over to your idea.